At Hawthorn Senior Living, I spent my days doing research, listening, and understanding the marketing and community teams on their advertising needs to better target their demographics in our design concepts. All concepts were created initially in postcard format and then adapted to print and digital advertising pieces. When I wasn’t doing that, I spent my days doing production artwork and designing and scheduling Facebook advertising or E-blasts. I also designed logos and posters for events that we had at a corporate level. Above you will find some of my favorite projects from my time of employment at Hawthorn Senior Living.
- Project Type: Design Concepts, Print and Digital Advertising, Collateral Materials, Logo Design
- Skills: Illustrator, Photoshop, Indesign
- Customer: Hawthorn Senior Living
- Project Year: 2019-2021